Peggy Sirota

Peggy taught herself photography while working at Fred Segal in Hollywood, shooting headshots for her actor and model coworkers to earn a little extra money. She fell in love with it and what began as a side hustle quickly became a career.

Since then, she has photographed and directed some of the world’s most recognizable figures, including Lizzo, Dua Lipa, Robert Downey Jr., and President Obama, among many others. Known for creating emotionally resonant images and films, Peggy has a remarkable ability to reveal the humanity behind every subject.

Her background in dance continues to inform her work, shaping her instinct for movement, body language, and the quiet moments that make an image feel alive.

Peggy taught herself photography while working at Fred Segal in Hollywood, shooting headshots for her actor and model coworkers to earn a little extra money. She fell in love with it and what began as a side hustle quickly became a career.

Since then, she has photographed and directed some of the world’s most recognizable figures, including Lizzo, Dua Lipa, Robert Downey Jr., and President Obama, among many others. Known for creating emotionally resonant images and films, Peggy has a remarkable ability to reveal the humanity behind every subject.

Her background in dance continues to inform her work, shaping her instinct for movement, body language, and the quiet moments that make an image feel alive.